Creating an Award-Winning E-commerce ExperienceA. PUTNAM is a luxury women’s clothing brand that delivers comfort, style, and versatility from the golf course to the club. With unique features like moisture-wicking and stain- and water-resistant fabrics, these pieces...
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Q&A with Fishnet’s Marketing Design Team
Our Director of Design, Sean, and our Designer, Bianca, share insights into their world as marketing agency designers. First and foremost, let’s talk about what “marketing design” is, because it’s definitely more complicated than it may seem from the outside. The...
B2B Social Media Marketing Best Practices
Wondering about B2B social media marketing best practices but don’t know where to start? We have the tips and tricks to get you rolling.
Fishnet’s Marketing Analytics Services
Fishnet’s marketing analytics services power our abilities to help our clients reach their goals in today’s digitally-driven world.
Looking Ahead At The Marketing Trends 2024 Has In Store
The state of marketing at year’s end and a look ahead to what’s next Marketing is an ever-evolving sector influenced by both technological updates and consumer habits on a frequent basis. With so many moving parts — from the nearing dissolution of third-party cookies...
How The Cookie Has Crumbled: Bye-Bye, Third-Party Cookies; Hello, AI
It’s time to find an alternative to third-party cookies as Google prepares to phase the data sponges out in the coming year.
Ecommerce Holiday Shopping Trends To Inform Your Brand’s 2023 Plan
Insights to help your brand prepare for the holiday shopping season. When setting out to start their ecommerce holiday shopping, the majority of consumers are focused on one major thing: deals. The “deal-seeking mindset,” as Google has named it, is a driving factor...
Insights On the Holiday Shopping Trends 2023 Has in Store
According to the data, it’s literally never too early to start preparing and executing your holiday season marketing plan. Black Friday, Cyber Monday, free shipping on orders over $100, deals on deals on deals on deals on…is your head spinning yet? Because...
SEO Copywriting Checklist for Content Creation
Elevate Your Blog Writing and Content Creation Efforts with SEO and a Content Optimization Checklist The way I write blog posts has evolved throughout the years, and I want to explain how I became a religious user of an SEO copywriting checklist to help in my blog...
How to Capture UTM Parameters in a Cookie
We review why you should be storing UTM parameters in a cookie and everything else there is to know about UTM parameter best practices.