Capture why prospects unsubscribe in Pardot with this helpful step-by-step tutorial that is part one of a two-part series.
See the favorite dynamic lists used by our Director of Marketing Automation to help our clients with Pardot List Segmentation.
Your complete guide to everything that can affect how records are created, edited, merged or deleted in Pardot
Optimize your performance on the Facebook platform through the use of Facebook Lead Ads to better target your customers.
A quick tutorial about how to gate multiple assets using one Pardot form to capture a webpage URL inside a hidden field.
Craft a Facebook remarketing strategy to capture leads you know are interested in your brand and hook them to come back and make a purchase.
Facebook likes are great to get, but what are these likes telling you about the quality of your content and brand message? Not much.
Email marketing campaigns are a great way to generate leads and grow brand awareness, but you need to know if they're working.
Account-based marketing allows marketing teams to focus resources on “sales whale” accounts to increase engagement and new opportunities.
Sales enablement through content helps close the gap between sales and marketing and bring the departments together for success.